Meet us at The Museums + Heritage Show

The Museums + Heritage Show is a permanent fixture in our diaries, and this year we’re excited to be attending as a speaker!

I’ll be joining Andy Povey, Managing Director UK & Ireland, Convious at 12pm May 11th, to deliver a compelling panel discussion on the importance of tracking conversion rates in the museum sector.

We’ll be providing practical advice on how to get started and the metrics to pay attention to for measuring success, from mobile first design to the user journey, simplifying user experience (UX), reducing loading speeds, AI integration and personalisation.


Tracking _conversion_speaking_event_kelly_molson


It’s a big event for Rubber Cheese as we’ll also be launching the 2023 Visitor Attraction Website Report survey, allowing you to benchmark your visitor attraction website against national averages. Our fabulous sponsor Convious are helping make this years report bigger and better!

And, to top it all off Rubber Cheese is a finalist for Innovator of the Year at the The Museum + Heritage Awards for our 2022 Visitor Attraction Website Report! We’re keeping everything crossed for a big win.




The Museums + Heritage Show is free to attend and is packed full of discussions, learning, lively debate, technical wizardry, new product launches, fresh ideas and exciting initiatives.

Get yourself a free ticket, and if you fancy grabbing a coffee with me on Wednesday 10th May, email me on the link below…

Email Kelly

Paul Wright.
Kelly Molson Managing Director

Host of the popular Skip the Queue Podcast, for people working in or working with visitor attractions, she regularly delivers workshops and presentations on the sector at various national conferences and universities including The Visitor Attractions Conference, ASVA and Anglia Ruskin University.

Read more about me

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